OVERVIEW
NewYork.com
Tourism Content Strategy & E-Commerce Optimization
Content Strategy for Travel and Entertainment
SEO-focused, content marketing to boost visibility. Editorial voice with strong tourism trends and local culture.
Crafted conversion-friendly content to guide travelers and drive ticket sales.
Combined storytelling with performance marketing to support e-commerce goals.
Developed blog posts for clarity and tone, tailored to NYC attractions and entertainment, and ensured product copy aligned with promotions for organic growth through optimized web content and targeted email campaigns.
Audience: U.S. & international travelers
Focus: Tourism content, SEO, e-commerce
Channels: Website, email, editorial, promotions
Results: Increased visibility | Stronger content quality | Higher conversions
WRITING SAMPLES